The AI-first marketing operating partner

Most marketing teams are built for a world that no longer exists.

Prexova rebuilds your marketing function for the AI era — as operators, not advisors. We find what your team could do on a fraction of the overhead, and make it real. More output, less cost, no agency in the middle.

The shift

Your team grew one hire at a time. AI just changed the math.

Marketing functions were built skill by skill. AI-first operators now do in hours what used to take a team a week. The companies that win the next decade won’t have the biggest teams — they’ll restructure first.

5–10 person team 1 coordinator + PREXOVA
Illustrative model, not a specific client result.
What we do

We don’t hand you a strategy deck. We operate.

01

Redesign websites and rebuild landing-page flows

02

Stand up reporting dashboards your team actually uses

03

Turn customer data into insight you can act on

04

Run market and competitor research at speed

05

Restructure ad spend and media buying

06

Design the AI workflows your team runs on

All of it without an agency — and without a headcount-heavy team.

How we work

We establish the baseline — then take one of three paths

1

Upskill & restructure

Keep your team, level them up. We embed, train, and rewire how the group works with AI — then restructure around the new reality.

2

Consolidate around your best

Identify the one or two people who are genuinely excellent, and build an AI-powered support hub around them so they do far more.

3

Full operational ownership

Hand us the engine. We run all or part of your marketing centrally and cut dependency on agencies and overhead to near zero.

The film

We don’t pick a side.

29 seconds on why the choice between an agency, a freelancer and an internal team is a false one.
Where we came from

Senior leadership without the agency overhead.

Prexova is the joint practice of Remco Livain and Natalia Nazarova. Between us, twenty years leading marketing and sales operations inside ambitious businesses across Europe — and embedding the right specialists at the right moment.

We opened up our personal network — 200+ people we’ve worked with hands-on, vouched for individually — and put a clear price next to every role.

No account managers. No briefs handed to juniors. No mystery retainers.

Process

From first call to live operating in 14 days

01within 14 days

Baseline

Once the NDA and agreement are signed, we spend two days understanding your business from the inside: a 1-hour intake, a 2-hour Q&A with your key people, and an honest read of what’s actually happening.

02days 10–14

The plan

A clear plan: opportunities, gaps, the right path, and the exact people and rates. You see the names, the rates and the rationale before anyone is deployed.

03from day 15

Operate

We activate immediately. No three-month onboarding. Senior leadership at the top, vetted operators below, all moving the same direction.

Pricing

You pay for what you get. Always.

A clear hourly rate for every role — leadership, specialists, AI builders, and operational support. We share the full rate card on request, with a first indication of what to expect for your setup.

3.5%off all invoices for any engagement of six months or more — every role, no exceptions.

The 2026 rate card — on request

  • A clear hourly rate for every role
  • A first indication of what to expect for your setup
  • A quick call — only if it fits

Sent within one working day. Everything you share stays between us.

Two decades inside brands across Europe
VerlinvestCosyworldFacelandN26KayakWestwingFinanzcheckExperteerJoblift
Remco Livain

Remco Livain

Co-founder · Fractional CMO & AI operator

20+ years leading marketing in online and B2B businesses across Europe. Full-time fractional executive and AI-first operator for businesses in transition.

Natalia Nazarova

Natalia Nazarova

Co-founder · Specialist network & operations

Founder of Jagoona; over a decade of placing exactly the right specialists into organisations at exactly the right moment.

Insights

What we’re learning by operating.

Read Insights →
Field notes

Local visibility for health practices: reviews, maps and AI answers

Aug 2026 · Remco Livain
Fractional leadership

Filling a 3–6 month marketing capacity gap without a bad hire

Aug 2026 · Remco Livain
AI-first operations

EdTech growth after the boom: retention maths beats acquisition spend

Jul 2026 · Remco Livain
Start the conversation

Tell us what your marketing function should look like in a year.

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